Jan
30

World of Warcraft generates $1.2 billion in 2007

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Most game studios dream about making $1.2 billion for their parent companies on a yearly basis. Blizzard is living that dream as we speak.

Vivendi Games, parent company of the Irvine, CA-based Blizzard, generated €1.02 billion last year, or around $1.8 billion in USD monopoly money. Of that, €814 million ($1.2 billion USD) came directly from World of Warcraft.

We all knew it was printing money, but, geez. Still, you should know that figure doesn’t refer to profit, which is calculated after business expenses such as salaries, server maintenance, and Mike Morhaime’s blow fund are deducted. Now you know…and knowing is half the battle!

Read: WoW Blasts Vivendi Games Past €1 bln

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News
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Mahmood Ali
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Jan
30

WoW Burning Crusade: The Chinese Timeline

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GGL’s Reid Landeen translated this GGL China article.

World of Warcraft had a tumultuous 2007 in China, with the release of The Burning Crusade expansion and addition of many new players. Here’s a journal-style rundown of the year for TBC in China and around the world.

Jan. 16, 2007
World of Warcraft’s first expansion, The Burning Crusade, ships to North America and Europe.

March 8, 2007
Blizzard Entertainment announced today that WoW’s expansion (The Burning Crusade) has already sold more than 3.5 million copies in North America. In the first 24 hours of release, it sold more than 2.4 million copies, which is more than any PC game has ever sold in a single month. Blizzard’s President, Mike Morhaime explained, “The passion that gamers have for The Burning Crusade makes us feel really excited.” At this time, Chinese gamers did not know when The Burning Crusade would be released in China.
Continued…

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Features, News, E-Sports
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Reid Landeen
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