Quake Live has opened its gates for a beta test! If you don`t know what Quake Live is, I will make it short, Quake Live is Quake 3 built into your web browser! That means that you will never ever need to buy the original game, because it will wait for you on your favorite website. That website is actually QuakeLive.com.
Even better, id Software opened sign ups for a beta test, so if you want, you can go to QuakeLive.com and add your email there. Than you can only wait and pray that you will be chosen. Good luck!
View a couple of screenshots from the game after the break. Note the new Visor brightskin.
Continued…
id Software announced to day that IGA Worldwide will serve all ads for the upcoming Quake Live, previously known as Quake Zero.
Quake Live is a fully ad-supported, web-based, free version of Quake 3 that launches out of the web browser. Mod support has not been confirmed, however.
Here’s some more PR info about the upcoming game:
Created by id Software as an all-new way to deliver the excitement and energy of first-person multiplayer action to a broader audience than ever before, QUAKE LIVE offers game players of all skill levels a totally free and easily accessible multiplayer gaming experience and community through a single website at quakelive.com. Every element of the experience, including friends lists and communication, sponsored events and tournaments, matchmaking, stats tracking, and even the game itself is accessed and delivered free of charge through the web browser.
EA CEO John Riccitiello says expectations for in-game ads are “wildly high.” Analysts have been estimating between $971 million to $1 billion in revenues by 2010.
“You can’t be as bullish as analysts are on in-game advertising and be sane,” he said in an interview with Dow Jones Newswires. “In-game ad expectations are wildly high.”
Riccitiello says in-game advertising will eventually emerge as a key source of revenue for video-game publishers, but it will probably take much longer than many in the industry anticipate.
Currently, in-game ads earn EA $30 million a year. EA’s yearly sales are $3.1 billion.
Bernie Stolar, head of Google’s AdSense for Games unit, is responsible for the $1 billion figure.
Recently Microsoft purchased in-game ad agency Massive (located next door to GGL Santa Monica), and NBC Universal invested in rival IGA Worldwide.
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